The Call-to-Action section of your campaign editor allows you to create several options for your landing page. Each option is discussed further below.
A - Buy Button
1 - Buy radio button
Click on this if you want the call-to-action on your landing page a buy button. Upon clicking this option, other choices below this will appear.
2 - Payment URL
Specify a URL where you want your visitors to go when they click on the Buy Button on your landing page. This is usually the checkout page that you will set on your payment processor.
3 - Payment Button Style
Choose from a variety of styles for your Buy button. Currently, there are 4 colors to choose from. Check the preview pane of the campaign editor to check the different styles that would fit in the design of your landing page.
B - Lead Gen
1 - Lead Gen radio button
Rather than having a buy button as the call-to-action for your landing page, a lead gen form will appear on your landing page which users can accomplish the form and once submitted, the lead gen data will be stored on your Lead List and if your lead gen form is connected to your auto responders, the lead data will also be sent to that auto responder.
2 - API
Select from the list which autoresponder will receive the lead gen data. How to set the APIs of each autoresponder can be found in this page.
3 - Pop Up Message Title
This is the title of your lead gen form which will appear on the top of the web form. Be default, the title is Subscription Form. Change this if you want the form to have a title.
4 - Name Label
The label of your Name field. Non alphabet characters are also allowed, giving you the option to use another language on your lead gen form fields.
5 - Email Label
Just like the name field, you may customize the label for the email field.
6 - Phone Label
Part of the lead gen form is the phone field. You may specify a custom label for your phone field on using this field.
7 - Message Label
Customizing the message field of your lead gen form is also allowed.
8 - Display lead form popup after
This is the number of seconds of delay before the form will pop up once the landing page is successfully loaded. Toggle the slider to the number of seconds of delay that you prefer. A value of 0 seconds will be interpreted as an off button for this feature, meaning the web form will not pop up. A value of 1 would be instantaneous, meaning the web form will pop up immediately after a successful load of the landing page.
9 - Thank You Page URL
Specify a link here where you want to redirect visitors after they have submitted their information through the form field. It may be a page on your desktop website or mobile website.